Those hair accessories you’ve seen all over social media? They’re the work of Korean-founded, LA-based label
Emi Jay. Headed up by a mother and daughter duo back in 2009, the brand has become a celeb favourite, counting the likes of Bella Hadid and Hailey Bieber as fans. And we can’t blame them when each design is a 90s/early 2000s throwback reworked in sustainable materials. Case in point, the
Sweetheart hair clip is made from biodegradable cellulose acetate with the signature ‘cherry pie’ motifs in sparkly crystal embellishments.
- Emi Jay cellulose-acetate hair clip
- 100% cellulose acetate
- Slips on
- Claw shape, rounded, cherry design, crystal embellishments
- Width 7.5cm
- Wipe with a clean, dry cloth